At 2 p.m. on Wednesday, Bold City Brigade had launched a website, Duval Coalition, for fans to voice their displeasure with the Jaguars playing a second home game in London. Just minutes after the launch, the website was up to 800 supporters.
Bold City Brigade posted a letter on Twitter calling for Jaguars fans to make their voices heard.
“Once the news really came out, the initial reaction on our part was frustration and anger,” Bold City Brigade President John Caputo said. “That became ‘what can we do?’”
The coalition’s website is described as a way for fans to express to the league who they are and why they’re against the move — “outside the walls of the stadium to ensure that any narrative that is told about our community is firmly in the grasp of the people that reside in it.”
By 2:30 p.m. more than 2,000 fans signed up in support and 140 local businesses. By 2:38 the site crashed from being overloaded. It’s since been revived with thousands of additional sign-ups.
You can read more about the Bold City Brigade, the Duval Coalition, and which businesses are involved here.