I don't think there's any question ESPN's PR has taken a hit over the last several years. The nation's sports leader has found itself right in the thick of the anthem controversy, blundered PR moves like taking a guy named Robert Lee off of a broadcast in Virginia, Jemele Hill calling the President a "white supremacist", staffers being accused of sexual harassment, and now the latest - John Skipper, President @ ESPN steps down, citing substance abuse issues.
I could go on and on, but I think you get the picture.
The once great bastion of sports fandom, neutrality, and escapism has become just like everything else in the entertainment/social media world - messy and polarizing.
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